Chief [HOME] Strategy Officer™

When you know better,

you design smarter.

OUR SERVICES

The Chief [HOME] Strategy Officer™ service is high-touch, strategic consulting designed to bring clarity to your biggest home decisions—before they become expensive mistakes

Over four weeks, we refine your project’s direction, solve challenges before they become roadblocks, & equip you with the insights you didn’t even know you needed. So when it’s time to move forward, you do it with confidence.

FOR HOMEOWNERS

Who see their home as an investment & want expert guidance, smart decisions, and a clear plan—before costly mistakes occur.

The Process

Week 0

To start you’ll complete a guided questionnaire that outlines must-haves, challenges, & constraints. Our team reviews everything ahead of our first meeting, so we’re ready to dive in.

Week 1

During this 90-minute session, we get clear on your project objectives, concerns, & begin aligning initial ideas with your goals.

Week 2

Next, we’ll host a 120-minute collaboration to test, refine & adjust your design using 3D software, inspo imagery & conceptial drawings.

Week 3

In our final 120-minute session, we’ll solidify key decisions & fine-tune details. You receive expert guidance & real-time adjustments to reach your vision.

Week 4

Afterward, we compile all insights into your Project Playbook—a structured guide that captures the strategy & decisions we uncovered together.

You’ll receive this final deliverable one week after our last session.

Our Focus Areas

THE MOST COMMON TOPICS WE TACKLE

  • + Space planning & layout optimization
  • + Reviewing or modifying existing floor plans
  • + Design aesthetics & style consultation
  • + Hard surface finish selections
  • + Lighting plan & electrical layout review
  • + Exterior materials & curb appeal considerations
  • + Built-Ins, custom cabinetry, & storage solutions
  • + Site Plan revisions & landscape strategy
  • + Budget allocation & project phasing advice

Investment: $7,795

What’s Not Included:

  • + Construction-Ready Drawings – No stamped architectural plans,
    technical construction documents, or permit-ready files.
  • + Detailed Material Specifications – We provide expert guidance on
    materials & finishes, but not full specification sheets, sourcing, or order
    management.
  • + Project Execution & Contractor Management – We do not oversee
    construction, site work, or trade coordination.
  • + Material Procurement or Installation Oversight – We offer
    recommendations, but purchasing, scheduling, & installation are handled
    by others.
  • + Architectural or Engineering Services – We collaborate with these
    professionals, but structural design, permitting, & code compliance are
    handled by your architect or engineer.
  • This service is not a substitute for full architectural or interior design documentation.

FAQs

Why should I invest in C[H]SO?

Investing in expertise upfront is always more cost-effective than fixing mistakes mid-construction.

We’ve seen it too many times—homeowners who thought their plans were perfect, only to realize mid-build that something doesn’t work. The kitchen is too cramped, the bedroom feels disconnected, or the sightlines don’t flow.

C[H]SO saves you from costly rework, change orders, and regret.

I’m already deep into pre-construction design. Is it too late for C[H]SO?

Not at all. C[H]SO meets you wherever you are in the design process—whether you’re at the starting line or finalizing plans. We assess your current stage and structure our approach accordingly.

During our Discovery Call, we talk about:
• Where you are in the process
• What’s working
• Where you see room for improvement

Then, we tailor an approach within the C[H]SO framework to tackle the challenges you’re facing head-on. Whether you’re at the starting line or already knee-deep in design decisions, we can step in and bring clarity.

How is this different from hiring an architect or interior designer?

C[H]SO isn’t about replacing your architect or designer—it’s about enhancing their work.

We specialize in strategic problem-solving and upfront design clarity, ensuring that by the time your architect or designer steps in, the big-picture questions are already answered.

Can you work with my existing architect or builder?

Absolutely. Many professionals see C[H]SO as a time-saver—it streamlines the onboarding process and helps clarify a homeowner’s vision before major design work begins.

We eliminate the back-and-forth. Your team gets a clear, structured plan, so they can execute with precision—no second-guessing required.

What’s included in the Project Playbook?

The Project Playbook is a structured guide that captures key decisions, layout refinements, and your design vision. It ensures everyone on your team (architect, builder, designers) has a clear roadmap to follow.

For new builds, it includes:
• Project goal summary—outlining your vision and priorities
• Preliminary block layout—showing room placement and flow preferences
• Room sizing guide—based on how you live
• Visual features & finishes guide—helping your team budget according to your tastes
• High-level pre-construction & construction timeline—so you know what happens and when

For renovations, it includes many of the same sections, but with added emphasis on:
• Functional flow adjustments—maximizing what’s possible within your existing space

How detailed are the layouts in the Project Playbook?

The layouts in your Project Playbook are conceptual—designed to help you and your team make informed decisions before moving forward.

• For new builds, this means a preliminary block layout, which helps guide your architect
or designer.

• For renovations, the layouts are more detailed to help you visualize what’s possible
within your existing walls.

While these are not construction-ready drawings, they give you and your team a clear direction before moving forward. Your architect or builder will still need to verify measurements and develop final documents.

Our goal is to bring fresh, strategic ideas to the table—solutions that are often missed in a traditional design process.

How much time will this require from me? I have a demanding schedule.

We get it—you have a career, a life, and an inbox that never seems to hit zero. That’s why C[H]SO is built for efficiency.

Your Client Homework takes about 30 to 60 minutes, and after that, you’ll spend 5.5 hours in meetings with us—broken into three structured sessions. That’s it. We do the heavy lifting, so you get maximum clarity with minimal time investment.

What if I need more time or additional revisions after the process is complete?

In our experience, C[H]SO gives our clients the clarity they need to move forward without additional help.

At the same time, we don’t believe in a one-size-fits-all approach. If the unexpected arises or you need further refinements, we offer continued consulting on an hourly basis—allowing you to tap into our expertise without committing to full-service design.

I don’t live in East Texas. Can I still work with you through C[H]SO?

Yes! C[H]SO was built for a nationwide audience. Roughly 30% of our clients are out-of-state, and our process is fully optimized for remote collaboration. Of course, we offer our local clients the option of meeting in-person.

Can I bring my spouse/partner into the strategy meetings?

We encourage both partners to join—after all, your home needs to work for both of you. To keep things productive, we recommend chatting through any differing priorities beforehand. We’re here to create a great strategy for your home, not to referee a debate over closet space (though we completely understand why that one’s important).

Can I bring my current architect, builder, or designer to our meetings?

No, and here’s why: our process is structured for efficiency. We’ve found that when too many voices are in the room, it slows down decision-making and can derail progress.

Instead, we focus on asking the right questions to get the answers your team will need—without unnecessary back-and-forth.

That said, we don’t leave them out of the loop. Once your Project Playbook is complete, we follow up directly with your architect, builder, or designer to ensure a seamless handoff and answer any questions they may have.

How do I get started?

The first step is to fill out an inquiry form and schedule a discovery call. We’ll walk through your project and determine if C[H]SO is the right fit.